The Mirror – Change 4 Life
Client: COI Department of Health
Agency: Mediacom
Brief Description: Nine out of ten of today’s children are at risk of becoming overweight or obese by 2050. The Change4Life was a massive cross media national campaign designed to help parents identify ways to make family life healthier. The Mirror website was part of that and was built […]
The Mirror – ACT ON CO2
Client: Department For Transport (DFT)
Agency: Carat
Brief Description: The Campaign Objectives were to educate and inform new car buyers about the financial and environmental benefits of buying a new car. The website focused on real life case studies and how the new DFT Ranking Tool helped them choose the best car for their requirements.
Details: Advertorials, […]
The Mirror – Stub It Out
Client: NHS
Agency: idmedia
Brief Description: The Campaign Objectives were to help people reduce/stop smoking using motivation and support rather than scare tactics. The website showcases a range of support services available from the NHS as well as a number of real life case studies which are designed to inspire/create empathy.
Details: Advertorials, Data Capture, Diaries and […]
